The bit nobody reads

How we handle your data

One page, plain English, no lawyers. If anything here isn't clear, email me and I'll fix the wording.

The short version. If you open an Appreciation Account, I keep your first name, your email address and your sixty answers. I use them to build your profile and to write to you occasionally. I don't sell anything to anyone, ever. Ask me to delete it and I will, the same day.

What I keep, and why

What I do with it

Your answers are used to build your own profile, and nothing else that identifies you.

Anonymously, and in aggregate, they also feed research into what makes people laugh — the sort of thing that ends up in a talk, a report, or a room full of people who commission wellbeing services. That means numbers and patterns across everybody who's taken it. It never means your name, your email, or your individual profile.

If you'd rather your answers weren't counted even anonymously, say so and I'll exclude them.

Who else sees it

How long

Until you tell me otherwise, or until three years pass without you opening anything I send. Then it goes.

Getting rid of it

Every email has a working unsubscribe link, and it works first time — no "are you sure", no survey.

To have everything deleted, including your answers, email barry@laughtherapy.lol and ask. You don't need to give a reason. You're also entitled to a copy of what I hold; ask and you'll get it.

The legal bit, briefly

The Laughter Bank is run by Edacity Ltd, trading as Laugh Therapy. Under UK GDPR, Edacity Ltd is the data controller. The lawful basis is your consent, given when you ticked the box, and you can withdraw it at any time. If you think I've handled your data badly, tell me first and I'll put it right — and if I don't, you can complain to the Information Commissioner's Office at ico.org.uk.

One thing worth saying plainly. The Appreciation Account asks about your taste in comedy. It never asks how you're feeling, and it isn't a health tool. Nothing here is health data, and I don't hold any.